Day 360, six days of blogging to go.
Prior to starting this blog I had already attracted a reputation as a keen advocate for the positive benefits of chemical engineering; perhaps as a result of my media appearances following the Deepwater Horizon incident in 2010. My interventions were driven by a desire to react positively to what was clearly very bad news.
I wanted to use my presidency to do something more proactive. I wanted to find a way of shining a light on some chemical engineering good news on a daily basis, but I wasn’t entirely sure how to go about it – until I was told, “Get blogging Geoff!”
Once I’d figured out what blogging entailed, the idea started to take shape. A pipeline of stories was developed and ChemEng365 was born.
360 days later, I have been amazed at the extent of the readership that the blog has attracted. Here are some numbers for you:
The blog has been viewed more than 250,000 times by over 75,000 people in 180 countries. The top five countries, in terms of readership, will not come as a surprise: UK; US; India; Malaysia; and Australia. This is broadly in line with IChemE’s membership and the extent of chemical engineering activity around the world.
The list of countries where I have gathered just a single follower is far more exotic; the blog has been read in Aruba, Curacao, the Faeroe Islands and New Caledonia to name just a few of the far flung territories that have popped up in the analytics.
ChemEng365 has a following in six continents: Asia, Africa, North America, South America, Europe and Australasia. But there are seven continents in total – Antarctica is missing?
This begs the question: ‘Why don’t penguins read my blog?‘ Maybe it’s because their flippers are too big for a computer keyboard! Or maybe it’s because I haven’t blogged about Antarctica just yet.
Here are my favourite blog stories from six continents: