Hello everyone. During the seasonal holidays, I am re-posting some of the most popular blogs from the past six months.
One of the topics that fascinates me is what people think of our profession and what we can do to create the best possible image for science.
Today’s blog looks at public attitudes to science and even manages to include a reference to One Direction – thanks for reading!
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I recently came across the Ipsos MORI 2014 Public Attitudes to Science study which focuses on public perceptions in the UK to science and engineering.
The survey did not test scientific knowledge but instead examined the social connections between people and science. This approach is useful as it offers an insight into how a person will respond to a specific issue, for example fracking.